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FEMALE FOUNDER
ELROEL is founded and guided by the unique vision of our creative director, Korean makeup artist 'Yoo Yang Hee' with 30 years of experience.
CREATIVE IMAGINATION
As an innovative beauty brand, ELROEL uses its unique imagination to create and popularize new cosmetic categories, formulas and ingredients.
TRENDSETTER
ELROEL is a true trendsetter, exploring new horizons, and seeking to pioneer the next big beauty breakthrough with unfinished challenges.
